Samsung designers: to study the iPhone, but do not copy

Apple Samsung patent dispute this week, one to continue the hearing to show in court, an e-mail: Samsung's senior, designer Sungsik Lee in Samsung internal "to learn the design of the iPhone, instead of copying one withthe same cell phone idea.

This e-mail sent on March 2, 2010, was officially on sale left a month away from the Galaxy S (Galaxy S is suspected of copying the iPhone design smart phone to the computer of the user experience of Samsung executives of the Ministry of ). In the mail, Sungsik Lee expressed to the Samsung's designers "We should learn from the iPhone's design," The future of the mobile phone industry should not be a replication products of the world "idea.

The following is the message of the original content:

Lismore criticized yesterday's meeting, the CEO of (time) Choi Gee-sung Samsung user experience is still stuck on the R & D level in the past. We will be understood as the CEO, then Samsung should be like apples to design simple but not simple products, "CEO Choi Gee-sung told us that, should the user's preferences in the first place, but do not always behave.

Sungsik Lee continued: "In the end, we must be the design of the iPhone through, and understand: Mobile is not just a set of all the powerful features in one device. Although many people agree that the point of view of the previous one, but the actual operation is indeed very difficult. "

Samsung executives require the company to staff to estimate the "iPhone mobile phone industry will bring what kind of change."

"I do not want everyone to design a mobile phone with the iPhone, but the essence of the iPhone you want to learn, and realize that Apple has given a new meaning to the mobile phone." Sungsik Lee said.

 Within the Samsung last on this email a fierce debate, that this message Samsung "into the abyss of 'keeping up with the competitors'.

Earlier this week, because Apple has discontinued the stage of the debate, Samsung once you want to "repeal" the whole case, it believes that Apple did not fulfill the statutory obligations and to clarify the product of commercial packaging "copy" and defined between the non-plagiarism. Although the high-Lan Hui judge dismissed Samsung's request, but agreed to the three Samsung phone from "the list of defendants" Delete.

Next, Samsung will begin defense of the stage and invited to attend the first witness of their camp, Ben Bederson. Ben Bederson Apple products in the font / screen scaling patent for Samsung defense.